Ozone's Mega event in December

I have been guilty in the First Degree (not of love), but of not posting on my blog!
Yes I have been so pre-occupied with my businesses since December. That was when Ozone had organised a mega barter event, and it had a fantastic turn out of several hundred participants, Ozone barter members and public as well.

My own guests (mainly my family, friends and some of my business friends), dropped by and had a ball of a time.

It also spin-off lots of good PR for Ozone Barter as well.
Out of this entire exercise, I realised that we didn't do enough marketing for the event. As it is our very first mega event. And given that it is our virgin attempt at bringing the barter concept to the masses, and given that it was in deed in a remote place - like Changi Coast Road (some ulu ulu place in changi, near the airport) did have its difficulties. But we did pull it off, quite well - as a virgin.

With that, we have greater experience, in dealing and managing the marketing and publicity for such events in the future. We also realise that PR is really important to a company. Our Spin Doctors - did a very good job getting us radio spots - on 938 Live, WanBao, ShinMin newspaper, Biz Times, Straits Times - was really fantastic.

its a hard days work - well worth it

I have been griping about the state of my corporate website for Ozone barter, and my biz partner had gone to NTU to give a talk at Nanyang Technopreneur Centre, I think probably on our obviously favourite topic of Barter Trade.

What does this have to do with my corporate website?

Luckily for all of us, I had at the final 11th hour changed it to make it look a tad bit more chio that how it used to be - now it's got a little bit more vibrancy that it used to have. But I'm still not exactly happy with it. I'm pretty much never happy with many things, that's the worst part of being a perfectionist, but the realist also sometimes do balance things out understanding the opportunity cost of time.

Apparently, the new students and some of the students attending the talk had visited our website or were visiting our website at the point when my partner was walking into the room. And since our website had all our POT SHOTS!! They obviously knew who was who.

But seriously, the status of our website has never been so critical as it is now. Our website can no longer be late with updates by even a week - especially with the new things going on at Ozone. It's no slacking now... **Sigh**